Airbnb isn't monopolising the homestay market, it's popularised it for a new generation of business travellers | City A.M.
Airbnb and its peers, including HomeAway, One-fine-stay and Wimdu, have helped immensely in raising the profile of ‘homestay’ living as an attractive alternative to hotels, to both business and leisure travellers.
Demand for serviced apartments is now exceeding supply and nearly two thirds of global operators are reporting a year-on-year increase, according to the 2016 Knight Frank Global Cities Report.
And the lastest hospitality report from JLL says, on a more localised level, the serviced apartment sector is estimated to expand dramatically over the coming years, with over 1,500 rooms due to open in London alone by 2019.
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